Top Beauty & Cosmetics Websites in Canada

Name: Top websites in Canada (Beauty & Cosmetics)
Creator: Semrush
License: https://www.semrush.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Beauty & Cosmetics Websites in Canada, Updated September 2026

September 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

sephora.com

6.85M

23.24%1.59M

76.76%5.26M

↓1.71%

↑14.11%

Direct

shoppersdrugmart.ca

5.65M

23.7%1.34M

76.3%4.31M

↓4.55%

↑24.74%

Direct

fragrantica.com

1.8M

30.81%554.22K

69.19%1.24M

↓2.07%

↑46.08%

Direct

fragrancebuy.ca

855.55K

31.76%271.72K

68.24%583.82K

↑11.13%

↑47.22%

Direct

fragrancenet.com

770.17K

27.97%215.41K

72.03%554.76K

↓15.6%

↑10.66%

Direct

yesstyle.com

722.26K

39.78%287.33K

60.22%434.93K

↓22.45%

↑20.82%

Direct

pharmaprix.ca

603.57K

22.02%132.92K

77.98%470.64K

↓20.7%

↑24.2%

Direct

stylevana.com

425.77K

39.48%168.1K

60.52%257.67K

↓25.92%

↑10.81%

Direct

sephora.ca

376.36K

3.05%11.5K

96.95%364.87K

↓13.5%

↑533.31%

Direct

ulta.com

294.42K

23.58%69.43K

76.42%224.99K

↑21.13%

↑6.16%

Direct

maccosmetics.ca

261.6K

21.12%55.25K

78.88%206.35K

↑24.73%

↑1.55%

Direct

cerave.ca

259.48K

11.02%28.6K

88.98%230.88K

↑43.46%

↑38.97%

Direct

perfumeonline.ca

243.17K

38.32%93.19K

61.68%149.99K

↓7.68%

↑6.9%

Direct

kiokii.com

241.53K

33.9%81.88K

66.1%159.65K

↓23.49%

↑78.9%

Direct

ipsy.com

218.73K

8.76%19.17K

91.24%199.56K

↓4.78%

↓16.62%

Direct

billie.ca

218.36K

12.12%26.47K

87.88%191.88K

↓26.27%

↓12.31%

Direct

charlottetilbury.com

205.17K

12.48%25.6K

87.52%179.57K

↑250.59%

↑31.61%

Direct

scentbird.com

202.23K

11.59%23.44K

88.41%178.79K

↓51.32%

↑138.82%

Direct

nurserenee.ca

198.87K

33.51%66.63K

66.49%132.24K

0%

Direct

fragrantica.fr

174.53K

19.92%34.76K

80.08%139.77K

↑12.66%

↑78.73%

Direct

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Key Insights on Top Beauty & Cosmetics Websites in Canada on September 2026

As of September 2026, sephora.com leads Beauty & Cosmetics in Canada with 6.85M monthly visits. Its audience skews mobile-first (23.24% desktop / 23.24% mobile), and traffic is down month over month -1.71% and up year over year 14.11%. shoppersdrugmart.ca holds second with 5.65M visits and a mobile-leaning mix (23.7% desktop / 76.3% mobile), while fragrantica.com ranks third with 1.8M visits.

Across the leaders, vanitynailbar.ca is the most mobile-first (100% of visits), whereas parfumo.com is the most desktop-reliant (60.38%). Momentum favors perfectlypressednails.com in the latest month (2,971.15%), while sallybeauty.ca shows the steepest pullback.

Acquisition patterns also differ: sephora.com is driven primarily by search, sephora.com by direct, and sephora.com by referral; overall, 92 of the top 100 sites are direct-led, 7 are search-led, and 0 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Beauty & Cosmetics Websites in Canada