Top Sporting Goods Websites in Mexico

Name: Top websites in Mexico (Sporting Goods)
Creator: Semrush
License: https://www.semrush.com/company/legal/terms-of-service/

Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.

Most Visited Sporting Goods Websites in Mexico, Updated June 2026

June 2026

Domain

Visits

Desktop share

Mobile share

MoM

YoY

Main Traffic Source

adidas.mx

5.12M

18.73%958.68K

81.27%4.16M

↑1.85%

↑18.09%

Direct

nike.com

3.6M

19.36%697.93K

80.64%2.91M

↓16.04%

↓6.51%

Direct

innovasport.com

3.46M

16.54%572.38K

83.46%2.89M

↓36.94%

↑53.37%

Direct

puma.com

2.39M

8.99%214.95K

91.01%2.18M

↓22.04%

↑14.97%

Direct

marti.mx

943.56K

17.7%166.99K

82.3%776.57K

↓15.14%

↑26.7%

Direct

brujulabike.com

937.95K

0.25%2.35K

99.75%935.6K

↑77.54%

↑730.76%

Direct

adidas.com

932.56K

12.17%113.48K

87.83%819.09K

↓1.86%

↑86.63%

Direct

footyheadlines.com

892.59K

5.06%45.12K

94.94%847.47K

↑7.4%

↑316.63%

Direct

reebok.mx

597.34K

6.73%40.2K

93.27%557.14K

↓14.43%

↑47.17%

Direct

underarmour.com.mx

568.63K

12.02%68.36K

87.98%500.27K

↓45.79%

↓12.57%

Direct

decathlon.com.mx

496.1K

21.37%106.03K

78.63%390.07K

↓0.11%

↑17.81%

Direct

newbalancemexico.com

312.84K

22.23%69.54K

77.77%243.31K

↑12.43%

↑68.58%

Direct

sportico.com.mx

274.9K

10.44%28.7K

89.56%246.2K

↑246.65%

↑69.73%

Search

esmtb.com

274.26K

0.28%766

99.72%273.5K

↓30.33%

↑153.94%

Direct

tradeinn.com

241.81K

28.73%69.48K

71.27%172.33K

↓43.98%

↑1.66%

Direct

cultofutbol.com

192.96K

25.27%48.76K

74.73%144.2K

↓28.77%

↑149.84%

Direct

salomon.com.mx

192.81K

26.32%50.75K

73.68%142.06K

↓50.94%

↑38.81%

Direct

dickssportinggoods.com

180.71K

30.57%55.24K

69.43%125.47K

↑78.86%

↑63.23%

Direct

footballkitarchive.com

178.38K

16.01%28.55K

83.99%149.83K

↑82.5%

↑107.13%

Direct

fanatics.com

142.33K

13.88%19.75K

86.12%122.58K

↑110.8%

↑35.1%

Direct

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Key Insights on Top Sporting Goods Websites in Mexico on June 2026

As of June 2026, adidas.mx leads Sporting Goods in Mexico with 5.12M monthly visits. Its audience skews mobile-first (18.73% desktop / 18.73% mobile), and traffic is up month over month 1.85% and up year over year 18.09%. nike.com holds second with 3.6M visits and a mobile-leaning mix (19.36% desktop / 80.64% mobile), while innovasport.com ranks third with 3.46M visits.

Across the leaders, bearcreekarsenal.com is the most mobile-first (100% of visits), whereas fifakitcreator.com is the most desktop-reliant (100%). Momentum favors mountainbike.es in the latest month (11,312.08%), while decathlon.net shows the steepest pullback.

Acquisition patterns also differ: adidas.mx is driven primarily by search, adidas.mx by direct, and adidas.mx by referral; overall, 87 of the top 100 sites are direct-led, 12 are search-led, and 1 lean on social.

These insights come from the Traffic & Market Toolkit, enriched with extensive clickstream data.

Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.

For more detailed information on our data-gathering and analysis process, please visit our information page here.

Top Sporting Goods Websites in Mexico