General SEO18 min read
Shopify SEO: Optimization Guide for Beginners
Shopify SEO tips include creating a logical site structure, customizing your URL, and building backlinks.
General SEO
Whether you’re a beginner or an expert, general SEO can help you improve your website’s ranking and reach. Discover the best practices, tools, and strategies from the leading SEO experts.
General SEO8 min read
Building Trust for SEO: Why It Matters & How to Do It
Learn why establishing trust in SEO is essential, gain practical tips, and download our checklist.
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General SEO12 min read
Off-Page SEO Checklist: Our Top 8 Tips
Use this off-page SEO checklist to increase your site‘s trustworthiness, authority, and search visibility.
General SEO9 min read
5 Ways to Use Google Search Console for Keyword Research
Discover how to use Google Search Console to discover keyword opportunities + get more traffic to your site.
General SEO4 min read
International Web Hosting Issues: Does Server Location Really Matter?
Back in 2009, the younger version of Matt Cutts explained: Now, in 2015, Google‘s John Mueller has come out with a slightly different statement: For search, specifically for geotargeting, the server‘s location plays a very small role, in many cases it‘s irrelevant. If you use a ccTLD or a gTLD together with Webmaster Tools, then we‘ll mainly use the geotargeting from there, regardless of where your server is located. You definitely don‘t need to host your website in any specific geographic location — use what works best for you, and give us that information via a ccTLD or Webmaster Tools.OK, John. I‘ll hold you to that one! Once I‘m done with Google, I‘ll check the results in other search engines as well. So, how is server location connected with top search results?
General SEO67 min read
36+ Experts Share Insights About SEO Around Europe
Georgi Todorov asked 36 experts from 21 European states to tell more about SEO market in their country.
General SEO4 min read
How To Make Your Content More Visible in Google with “Articles” Snippet
Featuring the content that ranks high is crucial for each and every website. Microformatting with structured data is a simple and reliable way to help your content get SERPs it deserves and be delivered as rich search results. Here‘s how to use “Articles snippet.”
General SEO8 min read
Google Penguin 4.0 Update — The Good, The Bad and The Ugly
Google has officially announced the release of its Penguin 4.0 update. Semrush reviews the key features of Penguin 4.0 and see how they will affect the work of SEO specialists.
General SEO6 min read
Why “Content Is King” Is the Biggest Myth in SEO
Most people don’t know how to build links the right way so they tell you content is king because producing content is so much easier than getting good links to point to your website. If an SEO company is any good than what they would tell you is great content and link building go hand in hand.
General SEO10 min read
11 Most Common On-Site SEO Mistakes [Semrush Study]
Which SEO issues do you really need to focus on? We decided to find out using real data. In this article you will find a list of the most common on-page, technical SEO and website issues and information about the way they can affect your search engine rankings. The infographic below summarizes our key findings. Be aware of all of your website’s issues!