Keyword Research8 min read
Commercial Intent Keywords: The Complete Guide for Marketers
Commercial intent keywords are search terms used to research a brand, product, or service before buying.
Keyword Research
Keyword research is essential for understanding what your audience is searching for online. Learn the basics, find the best tools, and master strategies from experts to improve your website‘s search engine ranking and visibility.
Keyword Research8 min read
How to Do Keyword Clustering & Why It Helps SEO
Keyword clustering is the process of grouping keywords based on search intent. Learn the right way to do it.
Keyword Research8 min read
How to Win in a Zero-Click Search Market
Learn what zero‑click search means, why clicks are down, and what to focus on instead.
Keyword Research11 min read
Reddit Keyword Research: How to Find Hidden SEO Opportunities
Using Reddit for keyword research lets you find relevant terms to use on your site. See how to do it.
Keyword Research11 min read
Keyword Strategy in SEO: What It Is & How to Create One
A keyword strategy defines the search engine queries you want to rank for and how you‘ll target them.
Keyword Research9 min read
Keyword Gap Analysis: What It Is & How to Do It
Learn how to do a keyword gap analysis to find keywords your competitors are ranking for but you aren‘t.
Keyword Research7 min read
How to Find & Use Secondary Keywords to Boost Your SEO Traffic
Secondary keywords are terms related to the primary query a page targets, such as synonyms and subtopics.
Keyword Research19 min read
Keyword Research for SEO: What It Is & How to Do It
Keyword research is the process of finding & analyzing what relevant audiences search for in search engines.
Keyword Research9 min read
Branded vs. Non-Branded Keywords: What’s the Difference?
Understanding branded vs. non-branded keywords can help you boost online visibility and reach more users.
Keyword Research10 min read
Mastering Ad Groups in Marketing
Optimize your PPC campaigns with practical strategies for ad groups, and reach your ideal customers.