Canonical URLs: SEO Best Practices, Common Issues, and How to Fix Them
A complete guide to canonical URLs: how they affect SEO, how to add or change canonical tags, and how to fix issues in WordPress, Shopify, and more.
Semrush One — Stay Ahead in AI Search & Traditional SEO
Discover MoreWhether you’re a beginner or an expert, general SEO can help you improve your website’s ranking and reach. Discover the best practices, tools, and strategies from the leading SEO experts.
A complete guide to canonical URLs: how they affect SEO, how to add or change canonical tags, and how to fix issues in WordPress, Shopify, and more.
Review the 16 best SERP tracking tools for monitoring Google + AI search rankings to find which is right for you.
Shopify SEO tips include creating a logical site structure, customizing your URL, and building backlinks.
Learn why establishing trust in SEO is essential, gain practical tips, and download our checklist.
Share of search is the percentage of search queries for a brand relative to competitors in the same category.
Measure these website metrics to understand what’s working and what to improve to stay competitive.
Share of voice in SEO tells you how much search engine visibility you have. Measure it with Semrush.
Use our free SEO audit template and follow our in-depth guide to get your site in shape.
Analyze competitors and keyword trends back to 2012 with Semrush historical data.
Compare Semrush Guru vs. Semrush Pro plans to see key differences and decide which meets your needs.