AI9 min read
AI Search Trends for 2026 & How You Can Adapt to Them
Key AI search trends include growth in more complex queries and decreases in click-through rates.
AI
AI is at the heart of modern technology. From artificial intelligence fundamentals to machine learning to practical applications, explore everything you need to understand AI’s role in today‘s digital landscape.
AI12 min read
How to Optimize Content for AI Search Engines [2026 Guide]
Learn how to get cited by AI search engines like ChatGPT and Google in 7 straightforward steps.
AI6 min read
How One SEO Consultant Turns Semrush’s AI Sentiment Insights into Traffic and Visibility
How do AI search engines describe your brand—and what happens if they get it wrong? In this case study, Czech SEO specialist Zbyněk Fridrich shares the exact workflow he uses to improve organic search performance and AI visibility using AI sentiment insights from Semrush’s AI Visibility Toolkit.
AI7 min read
How to Track Your Google AI Mode Visibility with Semrush
Learn how to track your Google AI Mode visibility using Semrush. Analyze competitors, track rankings, and grow your presence in AI search.
AI13 min read
Our Favorite AI-Powered Semrush Features Released in 2025
Semrush rolled out its biggest wave of AI features in 2025—across SEO, content, ads, PR, and AI visibility. Here’s a closer look at the upgrades reshaping how marketers plan, optimize, and measure performance.
AI11 min read
How to Track AI Overviews with Semrush
AI Overviews are gaining popularity and impacting brand visibility. Learn how to research and track your AI Overview visibility with Semrush.
AI8 min read
LLM Seeding: An AI Search Strategy to Get Mentioned and Cited
LLM seeding helps your brand get cited in AI responses. Learn how it works, why it matters, and how to start.
AI10 min read
Traffic Is Down—Now What? Marketing Success In the Age of AI
Google traffic is slowly declining. Learn how to future-proof your business in the AI era.
AI8 min read
What Is LLMs.txt & Should You Use It?
An llms.txt file is designed to help large language models (LLMs) better understand the content on your site.
AI7 min read
How to Track Your ChatGPT Brand Visibility with Semrush
Your brand shows up in ChatGPT answers more often than you think — and those mentions influence how people see you. This guide explains how to track and improve that visibility with Semrush.