Semrush Blog | SEO, SEM, AI Search, & Content Strategy

7 min read

7 Secrets To Increasing Your Lead Conversion with Content Marketing

Want to boost your lead conversion with content marketing? Here are some tips on how to turn your content marketing effort into an effective lead generation program.

Sudeep BanerjeeOct 17, 2017

6 Most Common Errors of Google Merchant Center Account and Their Fixes

Paid Advertising

5 min read

6 Most Common Errors of Google Merchant Center Account and Their Fixes

Google is the leading search engine with over 40,000 search queries every second on average, which translates to over 3.5 billion searches per day. Product sellers and ecommerce companies need to avoid errors in their Google Merchant Center account. Find out how to avoid 6 of them in this article.

Harsh NaikOct 13, 2017

General Marketing

4 min read

How to Set Up a LinkedIn Lead Gen Campaign in 8 Steps

Since LinkedIn is still evolving from an advertising perspective, creation and setup of Lead Gen campaigns for the first time can be overwhelming for beginners. However, this step by step guide will help you set up your LinkedIn Lead Gen campaigns with ease.

Nishan SinghSep 22, 2017

ABC of Fixing AMP Validation Errors With Semrush

Paid Advertising

5 min read

ABC of Fixing AMP Validation Errors With Semrush

Since Semrush Site Audit report includes the results for accelerated mobile pages, you can find out the AMP situation on your website at any moment.

Darina AndronovaSep 19, 2017

Ecommerce

10 min read

How to Optimize Your Ecommerce Site for Search Engines

You’re probably one of those who wants to start selling on the Internet. Or perhaps, you already have a store but are looking for ways to increase its visibility and popularity. One of the most effective ways to do that? Optimize your online store for the search engines. Let’s explore the different methods on how you can up your rankings for the search engines like Google, Bing, and Yahoo.

Pauline CabreraSep 18, 2017

Why Should You Care About Your Mobile Site’s Load Time

Technical SEO

8 min read

Why Should You Care About Your Mobile Site’s Load Time? How To Optimize It?

47% users want sites to load within 3 seconds or less. Nearly 40% visitors bounce off a site if it doesn’t load within 3 seconds. Clearly, your mobile website’s loading time can easily spell the difference between success and failure for your ecommerce business.

Saumya RaghavSep 15, 2017

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Editors' Choice

Link Building

12 min read

Link Building for SEO: A Guide to the Basics

Link building can give you the SEO edge you need to get more Google traffic. Here‘s your quick-start guide.

Rachel HandleyJan 17, 2025

On-page SEO

8 min read

On-Page SEO: What It Is and How to Do It

This is a guide to on-page SEO. Learn exactly how to optimize your titles, descriptions, and content in 2024.

Kelly LyonsDec 15, 2024

Local SEO

10 min read

Local SEO: What Is It & How to Do It

Local SEO is the process of improving search visibility, traffic, and brand awareness for local businesses.

Carlos SilvaDec 04, 2024

Check Website Accessibility: Manual Checks and Tools to Use in 2025

Technical SEO

7 min read

Check Website Accessibility: Manual Checks and Tools to Use in 2025

Is it time to check your website accessibility? Remember that accessibility is about improving the user experience for everyone – including people with disabilities.

Luke HarselNov 27, 2024

General SEO

11 min read

What Is SEO? An Intro to Search Engine Optimization

SEO (search engine optimization) is an effort to get more unpaid visibility in search engines like Google.

Rachel HandleyNov 25, 2024

Keyword Research

19 min read

Keyword Research for SEO: What It Is & How to Do It

Keyword research is the process of finding & analyzing what relevant audiences search for in search engines.

Rachel HandleyJun 25, 2024

Competitor Intelligence & Research

10 min read

What Is a Competitive Analysis? (with Template + Examples)

Learn how to do a competitive analysis and compare your brand against your competitors.

Alex LindleyJul 11, 2025

Paid Advertising

8 min read

Banner Ad Sizes: Choosing the Right Size

Knowing your options is important so you can visualize how your ad will look, and how easily people will be able to see the ad.

Grace BrennanOct 18, 2024

Ecommerce

6 min read

What Is Ecommerce? How It Works & Getting Started

Ecommerce is selling products and/or services online via websites and apps instead of in physical stores.

Sydney GoOct 15, 2024

General Marketing

6 min read

What Is Marketing? [Simple Definition, Purpose, & Types]

Marketing is all the activities your brand uses to reach your target audience and turn them into buyers.

Sydney GoOct 11, 2024

Paid Advertising

10 min read

How to Make an Ad, Step by Step

A great ad doesn’t bombard audiences’ in their newsfeed, it conveys a clear brand message, offers value, and earns users’ attention.

Grace BrennanSep 05, 2024

Social Media

8 min read

How to Find YouTube Influencers

Need help finding influencers on YouTube for a partnership campaign? Follow these steps.

Grace BrennanApr 18, 2024

Original Research & Studies

7 min read

10 Small Business Trends for 2025

Learn the top small business trends for 2025 to stay ahead of the competition and keep employees happy.

Ankit VoraFeb 19, 2024

Which Companies Spend the Most on Digital Advertising? [Study]

News & Research

7 min read

Which Companies Spend the Most on Digital Advertising? [Study]

Learn what companies spend the most on advertising across 12 separate industries—and how you can gather competitive ad intel for your own niche.

Shannon O‘SheaNov 14, 2023

Average CPM for Display Ads: Benchmarks by Industry [Study]

Original Research & Studies

4 min read

Average CPM for Display Ads: Benchmarks by Industry [Study]

If you‘re looking for CPM benchmarks for digital ads in your industry, this study is for you.

Luke HarselOct 23, 2023

Advertising Trends: The Most Popular Types of Digital Ads [Study]

Original Research & Studies

5 min read

Advertising Trends: The Most Popular Types of Digital Ads [Study]

By partnering with AdClarity, we’ve investigated ad types, ad channels and ad spend so you can plan and strategize with the kind of competitive edge that other players don’t have in your industry.

Luke HarselOct 10, 2023

Original Research & Studies

2 min read

Top 100: The Most Visited Websites in the US [2025 Top Websites Edition]

This post uncovers the top 100 most visited websites in the US, deep-diving into a few industries — Media, Retail, and Streaming Services — that show the biggest position changes.

Natalia ZhukovaDec 23, 2022