Last updated: December 15, 2025

    Top 7 wayfair.com
    Alternatives & Competitors

    Discover how your top competitor’s audience surfs the web so you can tailor your website experience perfectly at every stage of the customer journey
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    Sign up for a free Semrush account to view our list of wayfair.com alternatives and competitors and analyze their performance in terms of website traffic, rankings, and authority, as of December 2025.If you are searching for wayfair.com alternatives or want to investigate the competitors of wayfair.com further, you can find the full list of websites like wayfair.com with Semrush Organic Research tool, available when you sign up for a free account.

    Comparison of Monthly Visits:
    wayfair.com vs Competitors, December 2025

    The closest competitor to wayfair.com are ikea.com, bedbathandbeyond.com and homedepot.com. To understand more about wayfair.com and its competitors, sign up for a free account to explore Semrush’s Traffic Analytics and Market Explorer tools.

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    Market Share Analysis wayfair.com

    List of wayfair.com competitors in December 2025:

    • ikea.com, with 226.01M visits, 98 authority score, 45.21% bounce rate
    • bedbathandbeyond.com, with 14.89M visits, 69 authority score, 45.35% bounce rate
    • homedepot.com, with 180.98M visits, 99 authority score, 41.92% bounce rate
    • potterybarn.com, with 12.38M visits, 73 authority score, 47.96% bounce rate
    • lowes.com, with 102.47M visits, 93 authority score, 43.1% bounce rate
    • ashleyfurniture.com, with 11.17M visits, 70 authority score, 54.8% bounce rate
    • target.com, with 257.34M visits, 97 authority score, 52.11% bounce rate