Top Websites
Based on data from the Semrush Traffic Analytics tool, this page reveals the most visited websites. We will be updating this list on a monthly basis, so you can keep track of all the market shifts and spot changes in user interest.
Most Visited Websites in South Africa, Updated January 2026
| Position | Website | Change | Visits | Pages / Visit | Bounce rate |
|---|---|---|---|---|---|
| 1 |  | – | 497,069,704 | 5.61 | 39.22% |
| 2 |  | – | 196,732,914 | 9.94 | 32.04% |
| 3 |  | – | 67,531,749 | 7.11 | 49.7% |
| 4 |  | – | 36,901,274 | 3.41 | 59.92% |
| 5 | chatgpt.com | 4 | 36,715,127 | 5.11 | 39.88% |
| 6 | temu.com | 1 | 31,365,555 | 2.03 | 67.14% |
| 7 | hollywoodbets.net | 1 | 27,622,810 | 3.56 | 35.02% |
| 8 | xvideos.com | 1 | 27,334,822 | 8.81 | 20.05% |
| 9 |  | 1 | 25,738,027 | 7.91 | 51.91% |
| 10 | whatsapp.com | 2 | 25,023,796 | 6.48 | 58.65% |
| 11 |  | 3 | 22,673,385 | 7.28 | 23.42% |
| 12 | x.com | 1 | 22,197,937 | 8.24 | 49.53% |
| 13 | reddit.com | 1 | 17,432,089 | 2.74 | 63.49% |
| 14 |  | 3 | 16,292,284 | 4.6 | 48.05% |
| 15 |  | – | 15,287,264 | 10.19 | 57.11% |
| 16 | takealot.com | 3 | 14,496,142 | 5.07 | 49.54% |
| 17 |  | 3 | 14,148,315 | 6.07 | 37.09% |
| 18 |  | 3 | 13,077,066 | 8.46 | 40.66% |
| 19 |  | 1 | 12,323,738 | 3.15 | 58.6% |
| 20 |  | 4 | 11,968,761 | 1.45 | 76.93% |
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Key Insights on Top Websites in South Africa in January 2026
As of January 2026, google.com is the most visited website in South Africa, attracting 497.07M monthly visits. youtube.com follows with 196.73M visits, and facebook.com records 67.53M visits.
In terms of user engagement, the average number of pages per visit across these sites is 5.86, with tiktok.com leading at 10.19 pages per visit.
The average bounce rate is 47.9%, with weather.com having the highest at 76.93%.
And xvideos.com leads the way with the lowest bounce rate at 20.05%.
These insights come from the .Trends platform, enriched with extensive clickstream data.
Our AI algorithms analyze petabytes of information from a blend of proprietary and external data pools, reflecting the online activities of over 200 million anonymized users.
For more detailed information on our data-gathering and analysis process, please visit our information page here.
FAQs About The Most Popular Websites in South Africa
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Last updated: February 13, 2026
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